TREATMENT
StyleBar Video Promo, release date 8th of May
THE BRIEF
The Client gave me task of making a short Audio Visual Promo around the length of 30 seconds. The want me capture the atmosphere of the “blow out bar”.
TARGET AUDIENCE
The Target Audience is females aged 17-35, they will live in the Sheffield and be in the NRS Social Grade of C1, B and A.
SEGMENT SYNOPSIS AND HOW IT RELATES TO THE BRIEF
My video promotes the Salon and try to capture the fun and the work what they do. This relates because it’s what the client wants to see.
CONTINGENCIES
If this fails I will make a promo video for a local BMX rider.
KEY MILESTONES
- Storyboard, Recce sheet, Location Scout, Risk Assessments, Call Sheet
- Filming
- Editing
EQUIPMENT
Canon 700d, Canon 50mm lens, Canon 650d, 70-300mm lens, 10-22 mm lens, Go Pro Hero 4 Black, Phantom 3 Advanced, 4x Battery LP-E8, Canon Charger, 3 Go Pro batteries, Go Pro Charger, Phantom Battery Charger. MacBook Pro. Steady Cam, Fluid head tripod, Slider, Flash.
PROPS AND MODELS
Stylist and Clients
HEALTH AND SAFETY CONSIDERATIONS.
- First aider
- Keeping equipment safe/ overheating of equipment
- Safety of people whilst filming
- Hair equipment being left around
- Wires
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